Semántica, análisis del discurso, etc.

Lenguas / Lingüistica / Semántica, análisis del discurso, etc. (3683)

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  • Handbook of Research on Digital Tools for Writing Instruction in K-12 Settings
    Clif Mims / John Anderson / Rebecca Sanderson
    More emphasis is being placed on writing instruction in K-12 schools than ever before. With the growing number of digital tools in the classroom, it is important that K-12 teachers learn how to use these tools to effectively teach writing in all content areas. The Handbook of Research on Digital Tools for Writing Instruction in K-12 Settings will provide research about how stud...
    Disponible

    427,15 €

  • Gopen’s Reader Expectation Approach to the English Language
    George D. Gopen / George DGopen
    For as long as writing has been taught, the subject has always been approached from the perspective of polite society. The central questions were all writer-based: What can, must, ought the writer to do? What cannot, must not, ought not the writer to do? Mistakes were corrected; awkwardness was chastised; bloat was deflated. We were urged to avoid (the passive) and contain (the...
    Disponible

    15,45 €

  • Gerar Um Discurso Utilizando A Intertextualidade
    Koichi Sanoki
    Este Livro Explora Como A Técnica Da Intertextualidade Pode Ser Aplicada Para Criar Discursos Significativos E Envolventes. Ele Apresenta As Diversas Formas De Incorporar Referências Intertextuais, Como Citações, Paródias E Alusões, Em Um Discurso E Destaca Como O Uso Apropriado Dessa Técnica Pode Aumentar A Credibilidade Do Orador, Estabelecer Uma Conexão Mais Forte Com A Audi...
    Disponible

    11,96 €

  • نحو النص ولغة القرآن
    د. إبراهيم الدسوقي
    بين أروقة الكلمات العتيقة وأفق النظريات اللسانية الحديثة، يُطلُّ علينا كتاب 'نحو النص ولغة القرآن' للدكتور إبراهيم الدسوقي، ليكون جسراً معرفياً يربط بين أصالة التراث النحوي العربي وفتوحات 'علم النص' المعاصر. هذا العمل ليس مجرد بحث أكاديمي جاف، بل هو رحلة استكشافية في أعماق النص القرآني، تتجاوز حدود 'الجملة' الضيقة لتسبح في فضاء 'النص' الشاسع.يبدأ الكتاب بفتح نوافذ الغموض حول تك...
    Disponible

    20,34 €

  • How can CEOs influence stakeholders through the use of metaphors?
    Melanie Bahe
    Research on metaphorical communication suggests that metaphorical framing might be a decisive factor for the eloquence, enthusiasm and charisma of communicators. As sustained communication is claimed to be one of the main resources of successful CEOs, the question arises how metaphors can be embedded effectively into commu-nication of CEOs. This study offers an overview of the ...
    Disponible

    67,97 €

  • Como os CEOs podem influenciar as partes interessadas através do uso de metáforas?
    Melanie Bahe
    Pesquisas sobre comunicação metafórica sugerem que o enquadramento metafórico pode ser um fator decisivo para a eloquência, o entusiasmo e o carisma dos comunicadores. Como se afirma que a comunicação sustentada é um dos principais recursos dos CEOs de sucesso, surge a questão de como as metáforas podem ser incorporadas de forma eficaz na comunicação dos CEOs. Este estudo ofere...
    Disponible

    68,04 €

  • W jaki sposób prezesi mogą wpływać na interesariuszy poprzez użycie metafor?
    Melanie Bahe
    Badania nad komunikacją metaforyczną sugerują, że metaforyczne ujęcie może być decydującym czynnikiem wpływającym na elokwencję, entuzjazm i charyzmę komunikatorów. Ponieważ trwała komunikacja jest uważana za jeden z głównych zasobów odnoszących sukcesy dyrektorów generalnych, pojawia się pytanie, w jaki sposób metafory mogą być skutecznie włączone do komunikacji dyrektorów gen...
    Disponible

    68,04 €

  • In che modo gli amministratori delegati possono influenzare gli stakeholder attraverso l’uso di metafore?
    Melanie Bahe
    La ricerca sulla comunicazione metaforica suggerisce che l’uso della metafora potrebbe essere un fattore decisivo per l’eloquenza, l’entusiasmo e il carisma dei comunicatori. Poiché la comunicazione costante è considerata una delle risorse principali dei CEO di successo, sorge spontanea la domanda su come le metafore possano essere integrate efficacemente nella comunicazione de...
    Disponible

    68,04 €

  • Speech Act Theory
    Stavros Assimakopoulos
    ...
    Disponible

    27,41 €

  • Speech Act Theory
    Stavros Assimakopoulos
    ...
    Disponible

    84,41 €

  • A Weaponised Field Guide to Schopenhauer’s Art of Being Right
    Arthur Schopenhauer / Charles Featherstone / Thomas Bailey Saunders
    Being right doesn’t mean you’re going to win. This is why.You’ve been here before. You make a solid point, logically sound, only to watch the conversation get hijacked. Suddenly, you’re defending against a ridiculous exaggeration, a personal jab, or some clever-sounding nonsense that has nothing to do with what you actually said. You get frustrated, derailed, and defeated-even ...
    Disponible

    11,07 €

  • Qualitative Research Methods in Argumentation Studies
    This book explores the core principles, related theories, and conventions of qualitative research methods within the field of argumentation studies. It will be of interest to scholars and students in the fields of argumentation studies, communication studies, rhetoric, and linguistics. ...
    Disponible

    268,11 €

  • Ludic Rhetoric
    Rebekah Shultz Colby
    Electracy and Transmedia StudiesEdited by Jan Rune Holmevik and Cynthia HaynesLUDIC RHETORIC: HOW GAMES ENHANCE RHETORIC AND WRITING PEDAGOGY uses a qualitative study examining the game-based pedagogy of twenty-two rhetoric and writing teachers to show how games invent rhetorical theory, writing, design, and pedagogy through the multimodal, performative interplay of materiality...
    Disponible

    37,20 €

  • Autism in Interaction
    Piotr Jagodziński
    This book seeks to build further links between (im)politeness research and autism by countering prevailing notions in pragmatics around autism and media portrayals of autistic characters through the lens of neurodiversity. ...
    Disponible

    98,29 €

  • The Medieval Life of Language
    Mark Amsler
    This book explores medieval pragmatic theory across diverse social discourses, revealing how pragmatic thinking permeated grammar, semiotics, philosophy, and literature. ...
    Disponible

    82,64 €

  • The Rhetorical Arts in Late Antique and Early Medieval Ireland
    Brian James Stone
    This represents the first study of the art of rhetoric in medieval Ireland, a culture often neglected by medieval rhetorical studies. ...
    Disponible

    82,59 €

  • Argumentation
    Edward Schiappa
    This book is an essential and accessible reference guide to the key concepts associated with argumentation theory, criticism, and pedagogy. ...
    Disponible

    77,32 €

  • Argumentation
    Edward Schiappa
    This book is an essential and accessible reference guide to the key concepts associated with argumentation theory, criticism, and pedagogy. ...
    Disponible

    268,05 €

  • Linguistic and Philosophical Perspectives about Reference
    Ana Clara Polakof
    Bringing varied perspectives on problems related to reference from philosophers of language and linguists, this edited collection initiates a dialogue between the two fields. The contributors to this volume, both philosophers and linguists, answer four questions: What is reference? Is there reference to the abstract? Is there sentential reference? Is there reference to time? Ea...
    Disponible

    147,71 €

  • The Rhetoric of Design Thinking
    Jason C.K. Tham / Mason Pellegrini
    This book offers a comprehensive exploration of design thinking, positioning it as an evolving, multidisciplinary framework essential to advancing technical and professional communication (TPC). It will appeal to scholars, educators, and practitioners in the fields of Technical Communication, Rhetoric, Design Studies, and more. ...
    Disponible

    268,20 €

  • Plato’s Nightmare
    Steven B. Katz
    Steven B. Katz’s Plato’s Nightmare is a wide-ranging tour de force. This poetic-rhetorical-epic-treatise uses poetry and prose to explore the human desire to escape the material body and world. Beginning with Socrates’s stripping of poetry from rhetoric and speech in Platos’s Gorgias, Plato’s Nightmare traces the theme of disembodiment across different historical, philosophical...
    Disponible

    54,54 €

  • Populism, Propaganda, and Political Extremism
    Adam G. Klein
    This book explores the manufacturing of populist narratives and deployment of propaganda that together produce the state of outrage and disunity in American politics. Through chronicling these subversive communications, and the architects and influencers behind them, Adam Klein expertly deconstructs the processes that sow national division. ...
    Disponible

    77,48 €

  • Populism, Propaganda, and Political Extremism
    Adam G. Klein
    This book explores the manufacturing of populist narratives and deployment of propaganda that together produce the state of outrage and disunity in American politics. Through chronicling these subversive communications, and the architects and influencers behind them, Adam Klein expertly deconstructs the processes that sow national division. ...
    Disponible

    268,22 €

  • The Unspeakable Level
    Christopher W. Mayer / Christopher W. Mayer
    The unspeakable level is Korzybski’s term for that swirl of events language cannot fully capture. It is all that ’is.’ Our abstractions-names, descriptions, etc.-often hide and obscure this unspeakable level. In this volume, the author looks at various ways to get behind these abstractions. Korzybski’s Razor is one such tool, which knocks many lofty sounding terms off their ped...
    Disponible

    15,79 €

  • Multilingual Emotions
    Elisa Pérez García
    The communication of emotions through verbal and non-verbal channels is a natural human process and a vital part of sociopragmatic competence in language. Learning to perceive and express them may pose an enormous challenge to bi-multilingual individuals due to, among other reasons, major cross-linguistic and cross-cultural differences in the understanding of emotion and its co...
    Disponible

    14,50 €

  • The Discourse Marker ni zhidao ('You Know') in Chinese Spontaneous Speech
    Weiwei Chu / Yi Shan
    Drawing on media interview materials, this book takes a holistic approach to examining the Chinese discourse marker ni zhidao (你知道, meaning ’you know’), thereby contributing to a deeper understanding of discourse markers in Chinese language use and broader linguistic studies. ...
    Disponible

    268,14 €

  • Composite Predicates in Late Modern English
    Ljubica Leone
    This volume provides a concise overview of the diachronic development of composite predicates (CPs) in Late Modern English, offering clearer evidence of ongoing language change using data less readily available in other corpora. ...
    Disponible

    38,57 €

  • Teaching User Experience
    This book offers a theoretical and pedagogical framework for how to teach User Experience (UX) from a Technical and Professional Communication (TPC) perspective. It will appeal to instructors teaching UX within TPC programs and administrators interested in curricular innovation to bring more UX into their programs. ...
    Disponible

    76,92 €

  • Teaching User Experience
    This book offers a theoretical and pedagogical framework for how to teach User Experience (UX) from a Technical and Professional Communication (TPC) perspective. It will appeal to instructors teaching UX within TPC programs and administrators interested in curricular innovation to bring more UX into their programs. ...
    Disponible

    267,64 €

  • Meditation, Invention, and Designing Thought in the Augustinian Middle Ages
    Mary J Carruthers
    A fresh perspective on how early scholars perceived the cosmos and the nature of knowledge through a tour-de-force study of the central role geometry played in medieval creativity.Geometry, rhetoric and creativity were intricately linked in medieval thought. Early thinkers integrated mathematical and linguistic frameworks in their attempts to understand both divine and human cr...
    Disponible

    108,22 €