Estrategia empresarial

Economía, finanzas, empresa y gestión / Empresa y gestión / Estrategia empresarial (6138)

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  • The Formula
    Jai Stone
    Are you ready to leap into entrepreneurship? Are you an entrepreneur in need of a system that works? Are you looking for tools to help you win in business without compromising your lifestyle? Award-winning brand strategist and social media superhero, Jai Stone, has gathered 11 industry game-changers to share with you their proven success strategies, providing a roadmap to succe...
    Disponible

    18,77 €

  • The Formula
    Jai Stone
    Are you ready to leap into entrepreneurship? Are you an entrepreneur in need of a system that works? Are you looking for tools to help you win in business without compromising your lifestyle? Award-winning brand strategist and social media superhero, Jai Stone, has gathered 11 industry game-changers to share with you their proven success strategies, providing a roadmap to succe...
    Disponible

    23,62 €

  • Strategic Management of Sustainable Manufacturing Operations
    As companies and organizations continue to grow economically, it has become pertinent to also implement business and management practices that help relieve environmental and social stressors created by manufacturing processes. Strategic Management of Sustainable Manufacturing Operations features an inclusive overview of various management practices that contribute to the sustai...
    Disponible

    282,35 €

  • Handbook of Research on Global Competitive Advantage through Innovation and Entrepreneurship
    Helen Lawton Smith / João JMFerreira / Luis M Farinha
    As businesses seek to compete on a global stage, they must be constantly aware of pressures from all levels: regional, local, and worldwide. The organizations that can best build advantages in diverse environments achieve the greatest success. The Handbook of Research on Global Competitive Advantage through Innovation and Entrepreneurship explores the emergence of new ideas and...
    Disponible

    492,67 €

  • E-Commerce for Organizational Development and Competitive Advantage
    As e-commerce continues to develop, organizations have adopted its technological advancements in order to keep a strategic advantage in the business environment. E-Commerce for Organizational Development and Competitive Advantage provides insight on the challenges related to the management aspects of e-commerce and its influence over organizational development. With the growing...
    Disponible

    242,87 €

  • Business Innovation, Development, and Advancement in the Digital Economy
    Oncioiu
    Digital technologies maintain an important tool in today’s business economy. As the economy continues to change, businesses seek out solutions in order to enhance and develop their organization. Business Innovation, Development, and Advancement in the Digital Economy highlights the competitive advantages on the emerging digital economy. Bringing together the classic economy the...
    Disponible

    242,79 €

  • Dynamic Leadership Models for Global Business
    Peter A. C. Smith / Peter ACSmith / Tom Cockburn
    As global business systems are becoming ever more complex and they continue to grow and expand, it is increasingly more difficult to stand out as an effective and efficient leader. Dynamic Leadership Models for Global Business: Enhancing Digitally Connected Environments describes various models on how to become an outstanding leader in today’s rapidly growing global business en...
    Disponible

    229,86 €

  • Strategic Adoption of Technological Innovations
    Caroline Howard
    Strategic Adoption of Technological Innovations brings together research from practitioners on the development, use, and importance of information technology in order to achieve organizational performance. This comprehensive collection is useful for academicians, scholars, researchers and other industry professionals to provide an understanding of strategy and use of informatio...
    Disponible

    230,01 €

  • Strategic Knowledge Management in Multinational Organizations
    ...
    Disponible

    236,59 €

  • Strategies and Policies in Digital Convergence
    Sangin Park
    ...
    Disponible

    216,35 €

  • Designing for Networked Communications
    Simon B. Heilesen / Simon BHeilesen
    ...
    Disponible

    131,65 €

  • Research and Development in E-Business through Service-Oriented Solutions
    Tarnay
    As businesses are continuously developing new services, procedures, and standards, electronic business has emerged into an important aspect of the science field by providing various applications through efficiently and rapidly processing information among business partners. Research and Development in E-Business through Service-Oriented Solutions highlights the main concepts of...
    Disponible

    243,04 €

  • 7 Powers
    Hamilton Helmer
    What are the secrets to making a company enduringly valuable? 7 Powers breaks fresh ground by constructing a comprehensive strategy toolset that is easy for you to learn, communicate and quickly apply.Drawing on his decades of experience as a business strategy advisor, active equity investor and Stanford University teacher, Hamilton Helmer develops from first principles a pract...
    Disponible

    43,96 €

  • Handbook of Research on Managerial Strategies for Achieving Optimal Performance in Industrial Processes
    Competitive advantage is a key factor to the success of any business in modern society. To achieve this goal, effective strategies for process improvement must be researched and implemented into an organization. The Handbook of Research on Managerial Strategies for Achieving Optimal Performance in Industrial Processes examines optimization techniques for improved business opera...
    Disponible

    479,23 €

  • Handbook of Research on Strategic Management in Small and Medium Enterprises
    Todorov
    As the global economy continues to develop and new entrepreneurs take advantage of emerging markets, the small business sector plays a greater role of economic development in the international arena. The Handbook of Research on Strategic Management in Small and Medium Enterprises contributes new research to the current array of literature on small business management under dive...
    Disponible

    452,52 €

  • Principles and Applications of Business Intelligence Research
    Utilizing technologies, processes, and applications to analyze internal and structured data, business intelligence is a key aspect in the ability of an organization to gather knowledge and develop new opportunities for growth. Principles and Applications of Business Intelligence Research provides the latest ideas and research on the practices and management of business intellig...
    Disponible

    242,88 €

  • Competencias gerenciales de los CEO en países emergentes latinoamericanos
    Santiago Benjamín Plaza Battistini
    ¿Qué buscan realmente los reclutadores cuando evalúan a un CEO en Latinoamérica?Este libro responde a esa pregunta con un estudio exploratorio y de enfoque mixto que identifica, depura y jerarquiza las competencias gerenciales más valoradas para el cargo de gerente general en países emergentes de la región. A partir de entrevistas semiestructuradas a reclutadores intuitivos y d...
    Disponible

    25,48 €

  • Líder IA
    Ingrid Toppelberg
    ¿Qué habilidades se vuelven indispensables cuando la IA lo transforma todo?La inteligencia artificial no solo automatiza tareas: redefine cómo decidimos, cómo trabajamos y qué se esperade quienes lideran. Muchos profesionales se sienten desafiados e inseguros, preguntándose si aún tienen un lugar en el trabajo del futuro.Este libro no es sobre algoritmos ni programar IA. Es sob...
    Disponible

    22,17 €

  • Trabajas demasiado para ganar tan poco
    Guillermo Mayayo García
    Trabajar más no siempre significa avanzar.Y vender más no garantiza ganar más.Muchas pymes viven atrapadas en una ruda que exige cada vez más esfuerzos a dueños que ven menos control.Empresas con actividad comercial, agendas llenas y facturación ascendente… pero poca mejora y demasiadas urgencias y preocupaciones.Este flujo parece ser una idea de inconformidad en la mayoría de ...
    Disponible

    15,08 €

  • AI-Helper of the Year
    Anubha Mathew
    Artificial Intelligence is no longer a futuristic idea-it is here, reshaping business, technology, and society in profound ways. AI-Helper of the Year: Revolutionizing Business, Technology, and Ethics explores how organizations can embrace AI not as a threat, but as a trusted partner to accelerate innovation, improve decision-making, and create meaningful impact.Drawing on real...
    Disponible

    29,60 €

  • Capture What You Create
    Andrew Wrobel
    This is not a book about growth.It’s a book about what happens after growth works.Most founders know how to create value.They know how to build, ship, iterate, and learn. They know how to chase traction, prove usefulness, and delay monetisation until it feels justified.What they don’t know-because almost no one teaches it-is how value capture quietly forms whether they design i...
    Disponible

    20,73 €

  • No One Planned This
    Darren Cross
    Platforms didn’t just digitize entertainment-they rewired who controls discovery, monetization, and cultural power.No One Planned This: How Platforms Rewired Entertainment traces the shift from studios and networks to feeds and ranking systems. From Netflix’s streaming pivot to YouTube’s industrialized creator model, from infinite scroll to algorithmic dominance, it shows how i...
    Disponible

    19,90 €

  • No One Planned This
    Darren Cross
    The platform owns the relationship you built.Discovery is broken, sameness pays, and the algorithm changes the rules the moment you master them. The 'creator middle class' was always a myth, and independence turned out to be the most expensive rent in the business.No One Planned This traces how entertainment got rewired-from Netflix’s 2004 streaming pivot through MCNs, infinite...
    Disponible

    14,39 €

  • A Strategist’s Guide to Causality in Complex Systems
    Caspian Lux
    Strategic failure in complex systems is rarely a problem of execution. It is a problem of causal reasoning.In environments characterized by nonlinearity, feedback, and emergence, traditional planning frameworks misidentify leverage and overestimate control. Decisions made on the basis of correlation, historical extrapolation, or simplified models often produce unintended and pe...
    Disponible

    22,35 €

  • The 52-Week Leadership Journey
    Andy Young
    The 52-Week Leadership Journey is a year-long, collaborative workbook designed to transform leadership from a title into a daily discipline. Structured as a 52-week roadmap, it equips emerging and experienced leaders with practical tools, reflection prompts, and group activities that drive real behavioral change-not just intellectual insight. Drawing on the wisdom of thinkers s...
    Disponible

    29,06 €

  • Retirement
    JaLynn Manser / Kelly Shaw
    Building retirement plans so solid even Klingons want in.Retirement isn’t the end of your mission-it’s the beginning of your greatest adventure.You’ve spent decades navigating the grind. Now it’s time to chart a new course, one filled with purpose, play, and paychecks that never quit.In Retirement: Beyond the Final Frontier, best-selling author and nationally recognized retirem...
    Disponible

    12,50 €

  • Retirement
    JaLynn Manser / Kelly Shaw
    Building retirement plans so solid even Klingons want in.Retirement isn’t the end of your mission-it’s the beginning of your greatest adventure.You’ve spent decades navigating the grind. Now it’s time to chart a new course, one filled with purpose, play, and paychecks that never quit.In Retirement: Beyond the Final Frontier, best-selling author and nationally recognized retirem...
    Disponible

    15,76 €

  • Organizational Digital Transformation
    Gary Klein / James J. Jiang / Judy Y.H. Huang
    Organizational Digital Transformation: An IT-Enabled Program Approach provides a comprehensive, actionable framework for planning, executing, and sustaining digital transformation across modern enterprises. As organizations navigate heightened competition, accelerated technological change, and rising stakeholder expectations, this book demonstrates why traditional project-by-pr...
    Disponible

    29,73 €

  • Capital Historique
    Judicael Brindel
    Pourquoi certaines marques deviennent des légendes indestructibles, tandis que d’autres, plus puissantes, s’effondrent ?Dans un monde où tout peut être copié, le seul avantage vraiment incopiable est votre histoire.Ce livre n’est pas un cours d’histoire. C’est un manuel d’ingénierie de la résilience. Judicael Brindel, après l’analyse de plus de 1000 marques, vous livre une méth...
    Disponible

    23,02 €

  • Game Theory
    Mark D Donnelly
    Most marketing strategies don’t fail because they’re wrong. They fail because someone else reacts.Game Theory: Because the Market Doesn’t Sit Still is a sharp, accessible guide to strategic thinking in markets where competitors adapt, customers learn, and incentives quietly shape behavior. Drawing on the core ideas of game theory, behavioral economics, and organizational behavi...
    Disponible

    24,01 €