Metodología De La Investigación Para Administradores

Metodología De La Investigación Para Administradores

Joaquín García Dihigo

10,92 €
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Editorial:
EDICIONES DE LA U LTDA
Año de edición:
2016
Materia
Métodos de investigación: general
ISBN:
9789587625271
10,92 €
IVA incluido
Disponible
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El objetivo del presente libro es eminentemente práctico, recurriendo únicamente a los aspectos teóricos cuando estos sean esenciales para comprender o desarrollar ideas. De ahí que se expongan con mayor profundidad un conjunto de técnicas de investigación que están dirigidas, fundamentalmente, a la administración ya la gestión empresarial.    Esta es la modesta contribución que el presente libro pudiera aportar: una recopilación de técnicas actuales utilizadas en ciencias tan de boga como la dirección empresarial, el control de la calidad, la gestión de producción, la investigación de operaciones, la logística, la ergonomía y otras.    Se hace especial énfasis en el uso y manejo de la bibliografía. La aplicación del EndNote, como programa para la creación de bibliotecas personales, así como un profuso número de sitios actuales de Internet le transfiere frescura al libro.  10

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